MTV PROMOTIONS CREW WINS BIG AT THE 2007 POP AWARDS HELD BY CABLE POSITIVE

Co-Author of Industry-Leading Book “Music Supervision” and MTV Teammates Help Make a Difference With “Outstanding PSA Campaign”
NEW YORK: David Hnatiuk, co-author of the industry-leading book “Music Supervision: Selecting Music for Movies, TV, Games and New Media” was part of an award-winning team at the 2007 POP Awards. Hnatiuk, Director Barry Flanagan, and an all-star cast of his teammates at MTV and the Kaiser Family Foundation captured the top award in the category of “Outstanding PSA Campaign” for the :40 spot, “Be An Authority”... read more »
Q&A with Late Night & Weekends
Check out the work of creative agency Late Night & Weekends on a brilliant new TV campaign for Puma.
(You can see it on YouTube here). The imagery coasts on an addictive rock track from Philadelphia band Mazarin that LN&W’s Alex Vlack helped select. While you won’t find “music supervisor” anywhere near his title, the truth is that he serves in just that capacity all the time – and definitely helped his firm hit a home run for Puma with his musical instincts. Read on to see how this executive producer was transformed successfully into a music supervisor. .... read more »
Q&A with The 88
Indie buzz band The 88 (www.the88.net) (www.myspace.com/the88) knows music supervision. Their single “Nobody Cares” from the album OVER AND OVER is currently featured in a TV/Internet campaign for the Microsoft Zune digital media player. In addition, the band’s music has been featured in over 30 TV shows, including Grey’s Anatomy, Weeds, and The OC (of course!). Working with music marketing company Natural Energy Lab (www.naturalenergylab.com) has been a big help to The 88 in navigating the tricky but essential music supervision waters.
The 88 keyboardist Adam Merrin talked to MusicSupervisionCentral.com about how being sharp about licensing has helped keep the band fully independent and very high profile.... read more »
Q&A with Man Made Music.
When we last visited our heroes at Man Made Music, www.manmademusic.com, their fearless leader Joel Beckerman was telling us the secrets of sonic branding in the “Music Supervision” book. Now his newest addition to his stable of music supervisors, Deanna Cohen Goldstein, sheds fresh light on their niche and how to get a foot in the door.
What is your title at Man Made Music?
VP/Executive Music Supervisor
What were you doing before Man Made? How did you get into music supervision?
I’ve been a music supervisor or in film and TV music for over 15 years. I started as an a&r scout for Warner/Chappell Music Publishing. I had a love for all types of music and for the way music and images fit together…as such I pursued music supervision and got a great break at Epic Soundtrax, a division of Sony Music... read more »
Q&A with The Transcenders plus famed composer Lalo Schifrin.
Transcenders were officially formed back in the summer of 2003 by Terence Yoshiaki, Brian Lapin and Mike Fratantuno. Prior to forming the company, we mainly worked with different bands in a performing, writing and producing capacity. The three of us were also original band members of the black eyed peas, and toured with them for close to eight years. During downtime in between tours, we were inspired to branch off into other creative arenas musically... read more »
Q&A with 300 Monks Executive Producer / Composer - Andrew Ingkavet
300 Monks is a collective of composers and producers living, working and creating cinematic music deep in the forests of Brooklyn. We are like the Shaolin Kung-fu monks who perfect the martial arts, only we make visionary music for moving images. We live in a hidden fortress in a Brooklyn most never know or see covered by deep centuries old forests. Why 300? 300 is a strong “sangha” or brotherhood... read more »
Q&A with Music Genome Founder Tim Westergren
New visitors to www.pandora.com take heart in the site’s bold home page question, “Can you help me discover more music that I’ll like?” Once they take a few minutes to set up their own personal radio stations, the answer is “Definitely”.
The artful science of the Music Genome project has allowed Pandora to effectively analyze songs in a way that can deliver non-stop streams of music similar to a specified artist direct to a user’s desktop... read more »